Vietnamese films captured a remarkable 70.6% share of the domestic box office during the first five months of 2026, a significant increase from 62.2% in 2025 and 42.6% in 2023. This data was presented by Dinh Thanh Huong, executive chair of Galaxy Studio and CEO of Galaxy Entertainment Holding, at the inaugural DANAFF Industry Days in Danang.
Growth of Vietnamese Cinema
The growth of Vietnamese cinema has been notable, showcasing a strong trend in audience preference for local films. The figures indicate a rising confidence in domestic productions, which are resonating well with local viewers.
This upward trajectory reflects a broader cultural shift and highlights the increasing quality and diversity of stories being told through Vietnamese films.
Calls for International Collaborations
During the event, Dinh Thanh Huong emphasized the importance of global co-productions to further enhance the reach of Vietnamese cinema. He stated, “We need partnerships that can bring our stories to a wider audience and elevate our film industry.”
Such collaborations could lead to improved production values and greater international visibility for Vietnamese films, creating opportunities for cross-cultural storytelling.
- Vietnamese box office growth
- Importance of global partnerships
- Galaxy Studio's initiatives
- Local film industry trends
🤖 This article was rewritten by Feed and Figures' editorial AI from a report originally published by Variety. Facts and quotes are preserved from the original; the rewrite focuses on clarity and structure. For the unedited original, see the source link below.