Slate's $25,000 Electric Truck Partners with Crayola for Colorful Wraps

Slate Auto, the electric truck manufacturer backed by Jeff Bezos, has announced a collaboration with Crayola to offer five vibrant vehicle wraps for its innovative $25,000 electric truck. This partnership marks Crayola's first foray into the automotive sector, aiming to provide unique customization options for potential truck owners.

Bright Color Options for Slate's Electric Truck

The collaboration features five eye-catching colors: Cerulean, Fern, Jersey Tomato, Razzmatazz, and Dandelion. These colors are derived from Crayola's well-known crayon lineup, allowing buyers to personalize their Slate truck with a splash of childhood nostalgia. Each wrap package will also include decals, a color-coordinated key-fob cap, and a unique dashboard accessory called a Slatelet.

The base model of the Slate truck is priced at $24,950, making it the most affordable new truck available in the US market. With a simple gray composite body and minimalistic features, such as manual windows and no touchscreen, the Slate is designed for budget-conscious consumers.

Pricing and Availability of Crayola Wraps

While the standard wrap kits for the Slate begin at $500, the Crayola starter packs are priced significantly higher at $1,550. This price includes the colorful wrap along with the accessories, tripling the cost of a typical wrap. Despite the higher expense, Slate aims to maintain its appeal of “affordable customization” for its electric truck.

Prospective buyers can reserve a Slate truck for a deposit of $300 (or $250 for those holding a previous reservation). The company anticipates deliveries to commence in the fourth quarter of 2026, although many orders are expected to ship throughout 2027.

Specifications of Slate's Electric Truck

The Slate truck is a rear-wheel-drive, single-motor electric vehicle with a claimed range of 205 miles and a towing capacity of 2,000 pounds. It can carry a payload of 1,550 pounds, accelerates from zero to sixty mph in a leisurely 8 seconds, and has a top speed of 90 mph. The vehicle is powered by a 65-kWh lithium iron phosphate battery, a cost-effective alternative to traditional batteries.

Despite its low price, the Slate can charge at DC 120 kW, allowing it to charge from 20 to 80 percent in just 30 minutes. This efficient charging capability enhances the vehicle's practicality for daily use.