Horror Inc. Revives Jason Voorhees with New Content and Merchandising Plans

Horror Inc. is revitalizing the Jason Voorhees franchise with a series of new projects, including the upcoming Peacock TV series "Crystal Lake" set to debut in October 2026. This initiative follows a successful strategy that began with the short film "Sweet Revenge," which garnered attention at Cannes.

New Projects in the Jason Voorhees Franchise

The franchise has seen a surge in new content, such as the in-game crossover with Behaviour Interactive's "Dead by Daylight" that launched last month. This collaboration aims to integrate Jason into the gaming world, appealing to both longtime fans and new audiences.

Upcoming projects include:

• "Crystal Lake" TV series featuring Linda Cardellini as Pamela Voorhees
• A range of new merchandise unveiled at this year’s Licensing Expo
• The short film "Sweet Revenge," which was shortlisted at Cannes

Jason Voorhees: A 45-Year Legacy

Although the Jason Universe celebrated its 45th anniversary last year, Horror Inc. is not resting on its laurels. Instead, the company is committed to refreshing the brand and keeping it relevant in popular culture.

With a mix of nostalgia and innovation, the franchise aims to capture the interest of both veteran horror fans and a younger generation. The strategic push includes collaborations and partnerships that expand the reach of the brand.

The Future of Jason Voorhees

Horror Inc.'s plans for Jason Voorhees are ambitious, suggesting that there is much more to come. The recent influx of content and merchandise is just the beginning, as the company looks to establish Jason as a staple of modern entertainment.

As the horror genre continues to evolve, the franchise's ability to adapt will be crucial. Horror Inc. believes that this is just the tip of the iceberg for Jason Voorhees and his enduring legacy in horror.