Erick the Architect, a founding member of the acclaimed hip-hop group Flatbush Zombies, shared his thoughts on technology and creativity during a recent interview. Following a surprise appearance at the WWDC event, he expressed a longing for the tactile experience of typing on a BlackBerry keyboard. The interview, conducted by Terrence O'Brien, was published on July 4, 2026.
Flatbush Zombies and Their Musical Evolution
Known for their unique sound blending hip-hop with various genres, Flatbush Zombies have made significant contributions to the music industry. Erick the Architect, who serves as the primary producer, has collaborated with artists like Joey Bada$ and James Blake. Their latest single, No Doubt (I’m In Love), showcases a shift towards disco and reggae influences, marking a new chapter in their musical journey.
Erick's willingness to explore new sounds while maintaining a connection to his roots highlights the dynamic nature of his artistry. He stated, "That’s part of what makes it so compelling. Erick is still looking to experiment and expand his palette this deep into his career." This adventurous spirit is evident in his recent works and public appearances.
The Influence of Technology on Creativity
In the interview, Erick discussed the tools that shape his creative process. He mentioned that his most indispensable tool is a moleskine book and a pen, emphasizing the importance of physical writing in a digital age. His first app installation on new devices is typically Dropbox, where he stores numerous files.
